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ProductLink
November/December 2009

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Product Management Consulting

(We missed November, so here's a bonus, 2-for-1 Holiday Edition)

This month we feature 2 guest blog postings we provided to other sites:

Measuring Product Management - The Executive View

Here’s a 3-part article based on feedback from senior executives running technology companies to the following questions:
1) What is Product Management's overall value to your company?
2) How would you measure success for the group or individuals?
3) Is Product Management effective, in your experience?
READ MORE AT ON PRODUCT MANAGEMENT

Beyond Product Features - The Full Customer Experience

I admit it. I’m an online shopaholic. The major reason I got hooked was due to my overall positive customer experience. This discussion is about paying attention to your customer’s full lifecycle experience, not just product features, to develop true loyalty. READ MORE AT PIVOTAL PRODUCT MANAGEMENT

Other Popular Articles

Microsoft Zune HD - A Strategy Case Study

The Fuzzy Front End - UnFuzzied

A Tour of Requirements Documents

 

 

ProductLink is a monthly newsletter on product management topics from Product Arts and its principal consultant, Don Vendetti.

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Book Reviews

Trade-Off
Why Some Things Catch On, and Others Don't
trade-off

An interesting lens to assess your market competitiveness. Are you competing on user experience or user convenience?

READ MORE

 

Crowdsourcing
Why the Power of the Crowd is Driving the Future of Business
crowdsourcing

The distinction between amateurs and professionals making contributions on the web is blurring, thus the "crowd" is becoming a dominant factor.

READ MORE

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Product Arts provides consulting and training to improve your product results & organizational capabilities.
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