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Sr Product Manager - Advertising ROI - Microsoft |
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Sr Product Manager (714346)
Job Category: Marketing Location: United States, WA, Bellevue Job ID: 714346 13773 Division: Online Services Division
The (Sr.) Product Planner for ROI, Optimization, and Diagnostics Tools sits on the RnR Product Planning team (within the Search Monetization Group), and will be accountable for product planning and business aspects of strengthening Microsoft Advertising’s ROI, and diagnostics tools development. This person will work closely with engineers/program managers, other product planners, sales, operations teams, compliance managers, and analysts.
In particular, the Sr. Product Planner for ROI and Diagnostics tools will be responsible for:
Developing and sharing product/program strategy, in close conjunction with business and engineering partners
Writing market requirements documents based on extensive research, understanding of industry-leading technologies, competitive analyses and long-term vision for this product line
o Feature prioritization (decision-maker between market & dev)
o Monitoring feature development
o Internal communication & signoff
o Ongoing revision (enhancements, maintenance, schedule changes)
o Evaluation of new customers with respect to product capabilities
Creating and positioning a value proposition for the network, as relevant to this product line
Working with an extended team consisting of researchers, program managers, analysts, account managers, product marketing, operations, customer support, and more
Directing stakeholder’s focus and managing their expectation
Analyzing feedback from internal/external users and materializing concepts
Working with operations teams to define process, ensure they have adequate tools and information to perform their jobs efficiently, and continuously drive toward process improvements and cost savings
Managing numerous projects, and managing workstreams and escalation issues
Setting and driving toward marketplace KPIs
Continually improving the profitability of the platform by building the most effective diagnostics tools and maximizing ROI
The Search Monetization Group is responsible for numerous products and initiatives that are critical to marketplace health, including revenue and relevance, network management, search ads syndication, content ads, marketplace policy, fraud detection, and more. This high-visibility and highly functional group drives important initiatives from beginning to end, and works closely with executives to make continuous progress against key goals.
Qualifications:
Background in online advertising, auctions, or other dynamic/high-velocity marketplaces
3+ years in product planning, management, program management, and/or engineering, ideally for an online advertising offering, web search product, or other Internet product/service - with 1+ years spent in product management or program management roles
1+ years diagnostics/analytical tools development/management
Passion for understanding customer/partner business needs and synthesizing detailed requirements for a technical audience
Successful experience working closely with product development teams to define, build, test, and launch new products and enhancements to existing products
Strong experience defining product processes and managing roadmaps/timelines successfully
Product/Program management experience across a wide range of end-user-facing products, internal/external tools, and infrastructure/system components
Effective, demonstrated leadership and management skills
Experience conducting focus groups, usability studies, and market research to validate product requirements and design decisions
Strong written/verbal communications skills and relationship-building skills
The ideal candidate has:
Passion for product management works: Show pride and know what it takes to get jobs done, willing to go for that extra miles to exceed the expectations
Strong analytics skills: Has very strong analytics skills, hands-on experience with data management (integration, analysis, reporting) and modeling (such as SQL data mining).
Strong work ethic: Willing to do whatever it takes to get the job done.
Detail oriented: Someone who understands technology, data flows, process needs, etc., and can clearly articulate these to partners in a business manner
Team player: We are looking for a phenomenal individual contributor who is a strong team player and is willing to help out at every opportunity
Composed: Someone who doesn’t get frustrated easily. Someone who is determined and can easily overcome tough situations.
Good Project Management Skills: Someone who understands project management framework, can work on multiple projects at a time and is execution focused.
Strong Communication Skills: Someone who has strong communication skills- both oral and written.
I. The person should be able to communicate effectively with technical and non-technical audience.
II. The person should be an active listener who can extract the key messages from clients inside/outside adCenter
III. The person should be able to manage feedback/input from different stakeholders and make sure the right message/expectation comes across the team
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